5 Times Apple Hit Legal Trouble Over Product Names via Mashable

http://mashable.com/2014/06/06/apple-company-names/?utm_cid=mash-com-fb-main-link

Amusing recount of Apple and dealing with branding and naming of its product and the legal fights.  I remembered when iPhone came out and immediately there is talk of the Cisco iPhone naming in the press.  I wasn’t with Cisco at the time but remembered the lawsuit and subsequent settlement.

Given the number of products and names trademarked this day and age, naming is definitely a challenge especially if you want consistency and simplicity.

 

 

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