According to several sources, Apple has already begun flexing its supply chain muscles by shipping so many units of upcoming devices from its manufacturing facilities to sales outlets that it is causing delays for other manufacturers.
Apple shipments via major concerns like FedEx and UPS are said to be ‘incredibly high’ for the holiday quarter, pointing to a massive number of iPhones and whatever other units Apple announces for the fall season incoming. The company is apparently flooding its channels with devices, causing shipments for other ‘top tier’ device makers to be delayed to make way for Apple products.
One other manufacturer was reportedly told by shippers that they couldn’t meet some deadlines because they were booked up servicing a ‘very important customer’.
If Apple is displacing shipments from other manufacturers with its volume then it wouldn’t be the first time. An account given by logistics exec John Martin to Businessweek a…
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